K2 Presents "Undercover"

Sun Valley / Ketchum, Idaho, USA | Active: FWT freeride profile listed; FIS freestyle record listed as not active | Discipline: freeride, backcountry freestyle, film | Verified: 2023 FWT Baqueira Beret winner, 2023 Kicking Horse podium, Milk Box Girls co-founder | Current: K2, Dakine, Db athlete profile and creative film projects Baciver Before The Rookie Tag Fell Off The Baciver face above Baqueira Beret was chalky at the top, softer through the lower pockets, and striped with old slough lines. Addison Rafford opened her Freeride World Tour career by moving straight into the fall line. The run did not look like a cautious rookie entry.... Read more on the Athlete page

Washington, United States | Active freetour and backcountry skier, coach, product tester, and snow-safety advocate | Public markers: Nexus, Young Bucks, Under/Cover, SheJumps Snowpack Avalanche Scholarship, K2, Arc’teryx, Crystal Mountain, North Cascades Crystal Mountain With Storm Snow In The Trees The skin track above Crystal Mountain cut through heavy Washington snow, soft enough to swallow ski tails and quiet enough to make every pole plant sound close. Krystin Norman moved through that terrain with the rhythm of someone who had spent years reading Pacific Northwest storms: trees first, alpine later, decisions before speed. In Young Bucks, her skiing with Delilah Cupp turns that environment into a friendship film rather than a standard athlete edit.... Read more on the Athlete page

Nelson, British Columbia | Active Canadian freeride skier | Public markers: Whitewater Mountain Resort athlete, Junior North American Championships winner, 2025 FWT Qualifier - Americas results, Under/Cover, Slipstream | Sponsors: Village Ski Hut, Beringia, K2 Whitewater Trees With Snow On The Shoulders The Whitewater trees held storm snow on every branch, with Nelson’s cold air turning each breath sharp before the traverse opened. Lucy Leishman grew up in that texture: steep pockets, soft landings, quick exits, and a mountain where a skier learns to read snow before chasing speed. Her public profile starts there, not in a polished stadium course.... Read more on the Athlete page

La Clusaz, France | Active: 2022-present elite freeride | Discipline: Freeride, Backcountry Freestyle and Creative Skiing | Known for: FWT podiums, Natural Selection Ski, Double Trouble, Abstrus Alaska When The Course Changed Overnight The Alaskan face was not the one the riders had studied all week. Wind and weather had forced Natural Selection Ski away from the planned Spine Cell zone, leaving Manon Loschi with a new canvas, fresh speed checks, and no space for hesitation. She dropped into the 2026 final with a line built on flow rather than panic, set the tone with a double backflip, then linked features until the run felt less like survival and more like drawing.... Read more on the Athlete page

Glacier, Washington | Active backcountry skier and filmmaker | Public markers: Mt. Baker, BOURN, Actual Air, Year Later, Under/Cover, Outdoor Research, K2 | Main lane: natural features, foot-powered backcountry, Pacific Northwest film skiing Mt. Baker With The Trees Loaded The storm had left Mt.... Read more on the Athlete page

British Columbia | Public Record: 2025-2026 | Known for: K2 Under/Cover, Nelson and Whitewater film sessions, backcountry-focused crew skiing | Current: emerging film skier connected to K2’s British Columbia project Whitewater In February Snow The trees around Whitewater can close in fast when the snow is deep, with pillows stacked between trunks and visibility changing every few turns. Patrick Marsh’s public ski profile currently begins in that kind of terrain: British Columbia powder, a camera crew moving through Nelson’s local zone, and a K2 film built around shared days rather than contest results. Marsh is not publicly documented as a World Cup, X Games or Olympic skier.... Read more on the Athlete page

Nelson, British Columbia, Canada | Active: 2016-present film career | Discipline: Backcountry Freestyle, Freeride and Big-Mountain Skiing | Known for: Return to Send’er, Natural Selection Ski, Whitewater, Matchstick Productions Alaska When The Dub Flat Came Late The Alaskan face was already cut with tracks, the snow cold enough to hold speed but broken enough to punish hesitation. Sam Kuch came into the Natural Selection Ski 2026 finals with a line that needed rhythm from the first turn. He dragged a hand through a three off a cliff, carried a huge dub flat into the fall line, then finished with a misty seven that made the run feel more like a film segment than a contest lap.... Read more on the Athlete page

Canadian freeski province from the Coast Mountains to the Rockies | Known for: Whistler Blackcomb scale, Interior powder, Kicking Horse freeride, Rogers Pass touring, BC film culture | Season: late November to April with spring park and alpine windows | Best for: freeriders, park crews, storm chasers, and backcountry skiers planning multi-resort trips Coast Mountains Scale Meets Interior Storm Cycles The Coast Mountains rise above Whistler with Whistler-Blackcomb listing 8,171 acres, 200 plus marked runs, 16 alpine bowls, and 3 glaciers across two linked mountains. That single footprint explains only half of the province. British Columbia stretches from the Sea to Sky corridor into the Selkirks, Monashees, Purcells, Okanagan Highlands, and Canadian Rockies, so one winter trip can move from maritime storm snow to colder Interior powder without leaving the same province.... Read more on the Location page

American ski and snowboard manufacturer | Founded 1962 in Washington State as a fiberglass ski pioneer | Known for: Mindbender freeride skis, Reckoner playful all mountain shapes, Omen park skis, Wayback touring skis, Disruption piste tools and K2 Factory Team culture | Focus: building skis, boots and snow equipment that connect Pacific Northwest design roots with freeride, freestyle, touring, piste and athlete driven progression worldwide. 1962 Washington State roots and the fiberglass leap K2 Skis is one of the foundational American ski brands. Founded in 1962 in Washington State, the company became closely associated with the transition from traditional ski construction toward fiberglass reinforced designs, helping move the sport into a more modern materials era.... Read more on the Sponsor page