Canadian heli-skiing and summer adventure operator | Founded in 1965 by Hans Gmoser in the Bugaboos | Known for: pioneering commercial heli-skiing, 11 British Columbia destinations, 3 million acres of exclusive terrain, remote lodges, professional guiding, heli-hiking and via ferrata | Focus: guided access to deep interior powder, alpine terrain, summer ridges and wilderness hospitality across the Purcell, Selkirk, Monashee and Cariboo ranges. 1965 Bugaboos origins and the birth of commercial heli-skiing CMH Heli-Skiing and Summer Adventures is not a ski manufacturer, crew or film studio. It is one of the most important mountain operators in skiing because it helped create the entire commercial heli-skiing category.... Read more on the Sponsor page
Global multi-resort ski and snowboard pass | Launched in 2018 by Alterra Mountain Company for the 2018–19 winter season | Known for: Ikon Pass, Ikon Base Pass, Ikon Session Pass, Alterra destinations, partner mountains, international access, spring access, First Tracks, Friends & Family discounts and ski travel planning | Focus: connecting skiers and riders to a global network of mountains across North America, Europe, Asia, Australia, New Zealand and South America. 2018 Denver launch and the new era of destination skiing Ikon Pass is not a ski manufacturer, apparel label, crew or film studio. It is a multi-resort access product that changed how many skiers plan a season.... Read more on the Sponsor page
American ski film production studio | Active since 1992 and built around Steve Winter and Murray Wais | Known for: Ski Movie, Yearbook, Push, Claim, Days of My Youth, The Stomping Grounds, The Land of Giants, Calm Beneath Castles and After the Snowfall | Focus: cinematic ski storytelling where big mountain lines, athlete personalities, annual film tours and polished action cinematography keep ski culture visible every fall. 1992 Crested Butte energy and the Matchstick film machine Matchstick Productions, often shortened to MSP, is one of the defining film studios in modern skiing. It is not a ski brand, apparel label or crew in the narrow sense.... Read more on the Sponsor page
American insulated drinkware and food gear brand | Founded 1913 by inventor William Stanley Jr. | Known for: Classic Vacuum Bottle, Quencher, IceFlow, leakproof bottles, food jars, coolers and Built For Life durability | Focus: keeping skiers warm, hydrated and organized through resort days, road trips, parking lot meals, filming missions and cold mountain travel. 1913 steel vacuum invention and the thermos that followed skiers outside Stanley 1913 is not a ski manufacturer, outerwear label, crew or film studio.... Read more on the Sponsor page
American outdoor and ski outerwear brand | Founded 1966 in San Francisco by Doug Tompkins | Known for: Summit Series, Verbier snow shells and bibs, FUTURELIGHT, GORE TEX, Nuptse heritage, expedition apparel and elite mountain athletes | Focus: technical clothing, insulation and protection systems for skiers, snowboarders and mountaineers moving through resort storms, freeride lines, expeditions and harsh alpine weather. 1966 San Francisco roots and the shop that became a mountain icon The North Face is not a ski manufacturer, binding company or film studio. It is a global outdoor equipment and apparel brand whose influence in skiing comes through shells, bibs, insulation, base layers, gloves, packs and the visual language of mountain performance.... Read more on the Sponsor page
Japanese automotive and mobility brand | Founded as Toyota Motor Co. S. Ski and Snowboard partnerships, Grand Prix title sponsorship, athlete support and mountain travel storytelling | Focus: enabling winter sports through mobility, event backing, film tours and road based access to ski communities.... Read more on the Sponsor page