American ski brand | Founded in 2002 as one of freeskiing’s first athlete-founded companies | Known for: ARV, ARW, Declivity, Whitewalker, Zero Collection, Tanner Hall, JP Auclair, Phil Casabon and Sammy Carlson | Focus: freestyle creativity, freeride progression, athlete-led design and modern skis built for park laps, powder days, side hits, touring missions and video-part culture. 2002 roots: the AR5 rewrites freeski from the inside Armada belongs to the rare group of ski brands that changed not only what people bought, but what they imagined skiing could look like. Founded in 2002, the brand grew out of a moment when freeskiing was pulling away from traditional alpine identity and building its own language through park, street, powder, film parts and athlete-led creativity.... Read more on the Sponsor page
0, Pivot 15, Pivot 18, Upgrade Kit, Second Ski Kit, tech-toe uphill efficiency and Look Pivot downhill confidence | Focus: giving aggressive skiers a no-compromise hybrid system for resort, sidecountry, sled-access, backcountry bootpacks and big-mountain descents. 2012 Teton roots and the no-compromise binding idea CAST Touring is not a ski manufacturer, outerwear brand or film studio. It is a focused American binding hardware company built around one very specific problem: strong skiers wanted to tour uphill without giving up the alpine binding feel they trusted on the descent.... Read more on the Sponsor page
American action camera and snow filming brand | Founded 2002 by Nick Woodman | Known for: HERO cameras, MAX 360 capture, HyperSmooth stabilization, Quik editing, helmet mounts, chest mounts and ski pole POV systems | Focus: helping skiers, riders, athletes and film crews capture immersive first person skiing from resort laps to Freeride World Tour faces and backcountry film segments. 2002 surf frustration that became the default ski POV GoPro is not a ski manufacturer, crew or traditional film studio. It is an action camera brand that changed how skiing is recorded, shared and remembered.... Read more on the Sponsor page
American snow optics and protection brand | Founded 1975 in California from performance driven moto roots | Known for: Prizm Snow lenses, Flight Deck, Line Miner, Flow Scape, MOD helmets and signature athlete goggles | Focus: helping skiers and riders read terrain, manage changing light and pair goggles with helmets across park, freeride, race and backcountry environments. 1975 California roots from moto grips to mountain optics Oakley is not a ski manufacturer in the classic sense. Its place in skiing comes through vision, protection and the visual identity of snow sports.... Read more on the Sponsor page
