Canadian technical mountain apparel brand | Founded in 1989 in North Vancouver, British Columbia | Known for: GORE-TEX shells, freeride outerwear, ski touring systems, precise construction and minimalist design | Focus: protecting mountain athletes through changing weather, high-output ascents and exposed descents, with products developed around athlete feedback, field testing in the Coast Mountains and long-term durability. 1989 North Vancouver roots shaped by the Coast Mountains Arc'teryx began in 1989 in Vancouver, British Columbia, as a small operation making climbing harnesses and packs. The company describes its origins as a group of climbers focused on solving practical equipment problems, with the nearby Coast Mountains becoming both inspiration and testing ground.... Read more on the Sponsor page
Dutch specialist ski retailer and workshop | Based in Bilthoven with more than 30 years of experience | Known for: bootfitting, ski tuning, freeride and touring equipment, avalanche safety gear and technical advice | Focus: preparing equipment around the individual skier, from precise boot fit and race-level servicing to off-piste safety and touring systems. More than 30 years of ski expertise from Bilthoven MK Skiservice is a specialist ski shop and technical workshop based in Bilthoven in the Netherlands. It is not a ski manufacturer in the conventional sense.... Read more on the Sponsor page
Dutch winter sports apparel brand | Founded in 2011 by Stenmar IJff from handmade beanies | Known for: freeride-oriented outerwear, technical layers, ski socks and community events | Focus: functional winter clothing shaped by skiing, snowboarding and a strong Dutch freeride culture. From handmade beanies in 2011 to a full winter sports label Poederbaas began in the Netherlands when Stenmar IJff started crocheting colorful beanies in 2011 and selling them during ski trips in the Alps. Those handmade hats established the visual side of the brand first: bright winter accessories connected directly to ski travel rather than to a conventional fashion launch.... Read more on the Sponsor page
French mountain sports and ski equipment brand | Founded in 1947 in Annecy by the Salomon family | Known for: ski bindings, SX90 boots, S9000 skis, TenEighty freeski heritage, QST, Stance, MTN, S/RACE, Addikt, départ, S/PRO, SHIFT and S/LAB Shift2 | Focus: complete ski systems for freeride, touring, piste, race, park, Nordic, snowboard and mountain sports. 1947 Annecy origins and the workshop that became a ski system Salomon is one of the defining names in skiing. The brand began in Annecy in 1947, when the Salomon family workshop produced beveled ski edges and metal parts for a mountain region where skiing was rapidly becoming a leisure sport.... Read more on the Sponsor page