American ski brand | Founded in 2002 as one of freeskiing’s first athlete-founded companies | Known for: ARV, ARW, Declivity, Whitewalker, Zero Collection, Tanner Hall, JP Auclair, Phil Casabon and Sammy Carlson | Focus: freestyle creativity, freeride progression, athlete-led design and modern skis built for park laps, powder days, side hits, touring missions and video-part culture. 2002 roots: the AR5 rewrites freeski from the inside Armada belongs to the rare group of ski brands that changed not only what people bought, but what they imagined skiing could look like. Founded in 2002, the brand grew out of a moment when freeskiing was pulling away from traditional alpine identity and building its own language through park, street, powder, film parts and athlete-led creativity.... Read more on the Sponsor page
Global freeski matchup league and media platform | Known for: SLVSH games, SLVSH Cup, head-to-head trick battles, park matchups, Grandvalira events, YouTube releases and peer-driven freestyle competition | Focus: turning park skiing into a game of creativity, pressure, trick calling and rider-versus-rider style without traditional judges. The freeski game that made park battles simple SLVSH is not a ski manufacturer, outerwear brand, boot company or traditional film studio. It is a freeski media platform and matchup format built around one of the cleanest ideas in park skiing: take the playground logic of HORSE or SKATE, put it on skis, and let riders call tricks against each other until someone spells SLVSH.... Read more on the Sponsor page