Street Skiing with Kids – The Real Skifi segment from Warren Miller's "SNO-CIETY"

Profile and significance Juho Kilkki is a Finnish freeski innovator and founding rider of the long-running Real Skifi crew, a Jyväskylä-based collective that helped redefine what urban and all-terrain freeskiing can look like on camera. Launching their first episode in 2011 and amassing well over ten million views, Real Skifi turned creative problem-solving into a signature, with Kilkki front and center as skier, idea engine, and—more recently—director and editor. Beyond web fame, that creativity has graduated to major film platforms: in 2024–25 the crew released “Perspective,” their full segment for Warren Miller’s 75th anniversary feature, bringing Kilkki’s brand of playful precision to a global audience.... Read more on the Athlete page

Overview and significance Jyväskylä sits in Central Finland and doubles as an urban base for reliable, high-frequency laps at Laajavuori’s city resort, Laajis—just a few minutes from the center. For freeskiers, the draw is a concentrated setup of illuminated slopes and a three-park program that lets you progress efficiently on weeknights as well as weekends. The resort’s compact footprint, frequent reshapes, and short lift rides create the repeatability that park skiing and filming demand.... Read more on the Location page

Brand overview and significance The entity known as Real Skifi is a Finnish freeski video-crew and brand of skiing culture rather than a traditional equipment manufacturer. Founded in 2010 and based in Jyväskylä, Finland, the collective produces creative urban and snow-based ski films, mixing street rails, urban architecture, natural terrain and experimental tricks. Their work has resonated globally in the freeski community and represents a distinctive voice in ski culture rather than a large commercial ski brand.... Read more on the Sponsor page