Movement

Swiss freeski manufacturer | Movement launched in 2001 from the heritage of Wild Duck in Vevey | Known for: Fly freestyle and backcountry skis, Alp Tracks ultralight touring models, Sequence freetouring skis and a long connection to creative freeskiing. Today its range spans resort, freestyle, all-terrain and touring, with ski production split between Switzerland and the Czech Republic.

From Wild Duck in 1981 to the birth of Movement in 2001

Movement's identity begins before the Movement name itself. Its official history traces the roots back to Wild Duck, a pioneering Swiss snowboard brand founded by a group of friends in Vevey in 1981. When freestyle skiing and off-piste skiing began opening a new market, the same free-spirited approach was transferred from one board to two. Movement was born in 2001. That snowboard background helps explain why the company has often approached skis through freeride, freestyle and experimentation rather than through a purely racing-led tradition.

The following years established several of the ideas that still define the company. Movement says it acquired its own ski-production facility in 2007. The Fly series arrived in 2009 with a large double-rocker backcountry concept, while the X-Series followed in 2010 with an ultralight carbon construction using North TPT technology inspired by the composite work associated with Alinghi racing boats. Alp Tracks then appeared in 2015 as the next generation of that lightweight touring direction. The Movement official story now frames these milestones as one continuous Swiss freeski history rather than separate freeride and touring chapters.

Fly Sequence Revolution and Alp Tracks divide the current mountain

Movement's present ski catalog covers several distinct types of skier. The Fly family is the clearest freestyle and freeride expression. The current FLY 92 uses a twin-tip oriented design with double rocker, a poplar wood core, three-axis fiberglass, full-length edges and a high-durability sintered base. Movement positions it around rails, kickers, transitions and playful resort skiing. The broader Fly range extends beyond that narrower platform into wider models intended for riders who want the same creative character with more surface area away from groomed snow.

Sequence takes a different direction. The current SEQUENCE 98 is described as a hybrid touring ski designed to balance climbing efficiency with downhill control. Its construction combines a paulownia and poplar wood core with AmpliTex flax fiber, biaxial fiberglass and a sintered base. That places it between lightweight ski touring and conventional freeride equipment rather than at either extreme. A skier can build the platform around a touring binding for human-powered days or prioritize downhill performance with a heavier setup.

Revolution covers the piste and all-mountain side of the range. The present REVOLUTION 88 uses a poplar core and three-axis fiberglass and is intended to blend groomed-snow precision with enough versatility to leave the piste. Alp Tracks sits at the opposite end of the weight discussion. The current Swiss-made ALP TRACKS 96 uses an ultralight paulownia core and carbon fiber in a touring ski developed for efficient climbing without abandoning a wider downhill platform. Together, these families give Movement a catalog that stretches from park laps to long touring approaches without pretending that one construction can do every job equally well.

Double rocker playfulness meets carbon and flax touring efficiency

The differences between those families become clearer on snow. Fly is the most freestyle-driven direction. Double rocker and twin-tip proportions support skiing switch, presses, transitions and quick changes of direction, while the full-length edges and reinforced ski construction still have to tolerate repeated park use. The FLY 92 is therefore not simply a narrow freeride ski. Its shape and material choices are centered on a skier who sees rails, side hits and transitions as part of the normal mountain.

Sequence is aimed at a skier who climbs but does not want the downhill experience reduced to pure weight saving. On the SEQUENCE 98, Movement uses flax reinforcement from Swiss composite specialist Bcomp alongside the paulownia and poplar core. The result is a construction intended to manage vibration and stability while keeping the ski appropriate for touring. This places Sequence in the increasingly important freetouring category, where the question is not simply how light a ski can become but how much downhill character can remain at a manageable climbing weight.

Alp Tracks pushes farther toward weight-conscious touring. The current ALP TRACKS 96 is available in several lengths and combines carbon fiber with an ultralight paulownia core. Movement's own positioning emphasizes terrain versatility rather than presenting it as a narrow race-touring tool. Revolution moves back toward resort skiing, where edge response and a more substantial piste-oriented build matter more than saving every gram. The useful distinction is therefore based on movement through terrain: Fly for creativity, Sequence for hybrid touring, Alp Tracks for lighter mountain travel and Revolution for lift-served skiing with freeski influence.

Hugo Burvall and Les Frouzes keep the brand tied to creative freeskiing

Athletes have helped Movement preserve the freestyle side of its identity even as touring became a major part of the catalog. Hugo Burvall is one of the strongest documented examples. Movement presents the Swedish freeskier as a rider who combines competition with ski-film creativity and identifies Kläppen as his home resort. Burvall's background across big air, slopestyle, park sessions and film projects fits the Fly side of the brand particularly well because his skiing moves between structured contest tricks and more playful feature use.

Movement has also used collaborative films to develop younger European talent. LES FROUZES, produced with Portes du Soleil, brought together French riders including Maël Collado, Yan Le Gros, Hugo Monmont, Maxime Vogt and Baptiste Cibat Theil. The project mixed freestyle, backcountry skiing and resort cruising rather than organizing the riders around a conventional competition format.

That approach says a lot about Movement's position in freeskiing. The company has supported competitive riders, but the brand language is equally comfortable around films, park skiing and backcountry creativity. Movement's Reflection project followed the same broader culture, featuring riders such as Burvall, Maxime Chabloz, Thibault Magnin and others in a film built around the company's renewed Swiss identity. The athlete program therefore functions as more than a podium roster: it connects the products with the creative ski culture that originally pushed Movement away from traditional ski-company conventions.

Vevey design and the 2025 shift to Swiss and Czech production

Movement remains headquartered in Vevey, Switzerland, where the company says design, branding, sales and photography are handled internally. It also operates a French subsidiary in Annecy supporting sales, marketing and events. Manufacturing follows a different structure. Movement's history records a major change in 2025, when ski production moved away from the company's long-running Tunisian manufacturing base toward facilities in Switzerland and the Czech Republic.

The current product pages make that division unusually transparent. FLY 92, SEQUENCE 98 and REVOLUTION 88 are produced in collaboration with the Kästle factory in Nové Město na Moravě in the Czech Republic. The current Swiss-made ALP TRACKS 96 follows another route: Movement says it is produced with First Track in Le Châble in the Val de Bagnes. That gives the touring flagship a production setting directly inside the Swiss Alps.

Movement also takes its current range directly to skiers through test events. Its published 2026 to 2027 calendar includes stops at Val d Isere, Tignes, Avoriaz and Les Arcs, alongside other French and Swiss resorts. That test structure fits a company selling very different ski personalities because the difference between Fly, Sequence, Revolution and Alp Tracks is easier to understand through turns than through specifications alone.

Poplar paulownia flax and carbon are assigned by use rather than prestige

Movement's current constructions show a useful hierarchy of materials. Poplar appears in the FLY 92 and REVOLUTION 88, where the goal includes a predictable flex and enough substance for resort and freestyle skiing. The FLY adds three-axis fiberglass, full-length edges and double rocker to that core. Revolution also uses three-axis fiberglass but directs the construction toward all-mountain and piste performance instead of park-oriented twin-tip skiing.

Sequence changes the formula by combining paulownia and poplar with AmpliTex flax and biaxial fiberglass. Paulownia helps control weight, while the flax reinforcement is used as part of the ski's vibration and stability strategy. On Alp Tracks, Movement goes lighter again by combining an ultralight paulownia core with carbon fiber. Those material changes make more sense when read through the intended activity than through a simple assumption that carbon must always represent the premium choice.

A park ski has to tolerate repeated impacts and edge contact. A hybrid touring ski has to climb efficiently while remaining composed on the descent. A lighter touring ski must reduce carried mass without becoming unusable once the skins come off. Movement uses different cores and reinforcement systems because those problems are genuinely different. The recent split between Czech and Swiss production also means construction details should always be checked on the exact current model rather than inferred from older Movement skis built in the former Tunisian factory.

Choose Fly for creativity Sequence for hybrid days and Alp Tracks for touring

For a skier spending most of the season in parks, on side hits or using the entire resort as a freestyle playground, Fly is the logical starting point. The FLY 92 gives the most direct park and resort freestyle platform, while wider Fly options increase flotation and backcountry potential without abandoning the series' playful twin-tip identity. Riders should choose width according to terrain rather than automatically assuming that the wider model is the more advanced ski.

Sequence suits a skier whose winter regularly includes climbing and descending on the same setup. The SEQUENCE 98 sits in the middle of the current family and provides a useful reference for the concept: enough width for varied soft-snow use, a touring-compatible construction and more downhill substance than an ultralight specialist ski. The family therefore makes sense for riders who refuse to define every day as either pure resort skiing or pure touring.

Alp Tracks is the more focused choice when climbing efficiency becomes a higher priority. The Swiss-made ALP TRACKS 96 provides a versatile middle width in the current touring family, while narrower or wider Alp Tracks options let skiers move toward firmer-snow efficiency or softer-snow flotation. Revolution is the better starting point for lift-served skiers who primarily want groomed-snow response but still appreciate the less rigid feel of a brand with freeski roots. The correct Movement ski is therefore determined by where the skier spends effort: on rails and jumps, on lifts, on skins or somewhere between them.

Why Movement still describes itself as the Swiss Freeski Company

Movement has enough history to be more than a modern boutique ski label, but it has retained a narrower cultural identity than the largest multinational manufacturers. The line from Wild Duck snowboards to Movement skis explains much of that difference. Freestyle and off-piste skiing were not added later to modernize a race brand; they were part of the reason Movement existed in the first place.

The company has also managed to connect two areas of skiing that can easily drift apart. Fly and its athlete projects preserve the creative, park and backcountry side of freeskiing, while Alp Tracks and Sequence give Movement real depth in ski touring and freetouring. Revolution adds a resort-oriented option without requiring the brand to abandon its freeride language. The 2025 manufacturing transition reinforces that reset, with current skis now coming from established production partners in the Czech Republic and Switzerland while design remains centered in Vevey.

For riders, that breadth is the strongest reason Movement remains relevant. The brand does not depend on one legendary pro model or one technical invention. Its identity comes from repeatedly adapting the same Swiss freeski idea to different ways of moving through the mountain: creative park skiing, powder-oriented freeride, resort turns and human-powered touring. That combination gives Movement a distinctive position between core freeski culture and serious Alpine equipment development.